STARRING video reviews

Companies selling goods and services:
▷ online shops;
▷ dealers;
▷ manufacturers of goods;
▷ service companies;
▷ developers of mobile applications and Internet services.

FOR WHOM

WHAT TASKS DOES IT SOLVE

FIND A SOLUTION

Do you have a special task?

▷ Customer: an equipment distributor.
▷ Location: customer's own office.
▷ Tasks: sales growth; increased brand awareness.
▷ The video is also used as an instruction on how to use the equipment.
▷ Video placements: Instagram (feed, stories, IGTV); YouTube channel.

VIDEO REVIEW

of cosmetic equipment

As a rule, one video review is dedicated to one product, one service.

The presenter is in the frame. It can be an expert - an employee of the company or a guest actor or a model.

Filming is normally done in one location (at one address). It can be your office, warehouse, separate studio, or an exhibition (relevant for importers of equipment - for those who do not have their own showroom).

In order to optimize costs, we shoot such video reviews in packages: 10, 20, 30 videos.

MORE ABOUT VIDEOS

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of industrial equipment of a German manufacturer

▷ Customer: an equipment dealer.
▷ In the frame: the technical manager of the company.
▷ Location: an industry exhibition.
▷ Video placements: website; YouTube channel.
▷ The video is also used by the company's managers to negotiate in the b2b sector.

VIDEO REVIEW

10

20

30

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Preparation

the structure of the videos is defined;
objections that should be closed by this video are revealed;
the expert prepares the text taking into account these objections;
if necessary, a storyboard is created to show in detail what the expert is talking about;
the style of the video and the image of the presenter are thought through.

Shooting day

8 or 10 hours shift;
arriving to the shift 30-60 minutes before the start of shooting to prepare the equipment;
on the set there is a cameraman, director (technical director); if necessary, a make-up artist is invited.

Video editing
Important! All the footage is sent to the Customer on request.

editing videos according to structure;
adding text bars to display the video's main thought*;
agreeing with the customer.

* we recommend developing a media design separately as part of the brand book.

▷ Customer: an equipment manufacturer.
▷ Location: the company's stand at the exhibition.
▷ Tasks: increasing sales, demonstrating the benefits of equipment; closure of objections to Russian production.
▷ Video placements: company's website; YouTube channel; e-mail newsletter, marketplace.

STAGES OF WORK

VIDEO REVIEW

of vending equipment for small businesses

PLACEMENT LOCATIONS

CHOOSE THE FORMAT

Find out which format is right for each platform

▷ Customer's own channel on a video hosting platform (YouTube, Vimeo, etc.)
▷ Social media groups and pages
▷ Customer's own website
▷ E-mail newsletter
▷ Online advertising
▷ Placement at business exhibition stands

GET AN ESTIMATE

DURATION

One series is 3 to 10 minutes.

How to calculate the cost?

COST

The cost of the video is calculated after the concept has been pre-agreed (before the conclusion of the contract).

To assess your budget, you can focus on the following indicators:

From 3,000 euro per video.

DUE DATE

From 10 business days.